Five to ten seconds.
After that, the filter kicks in.

In our day and age, five to ten seconds is usually all the time we're given to persuade someone that what we have to say is worthy of his or her time. You and I live in a world suffering from a relentless bombardment of information. Television, social media, advertising, acquaintances, friends, and family all vie for time and an attentive ear. If we don't adapt and learn to filter out what we believe does not apply to us, we quickly become overwhelmed. In this new world of burst communication, our presentation of this Gospel needs to be adapted as well, and while it's critically important that the content remain unchanged, the style and vehicle in which it is delivered must fit the culture it reaches. Through current cultural references and true stories, Daniel Rice, founder of #Gospel, will help you come to see the gospel for what it really is and how it can radically alter your everyday life. Rice invites you into the conversation as he breaks down Paul's explanation of the gospel in Romans in a way that is accessible and engaging. Hash-tagging (#) a term invites others to join an open conversation and adds the author's thoughts to our modern-day global exchange of ideas. This is the heart of #Gospel.

Welcome to the conversation.