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The Centre Brain

Unleashing Your Persuasive Power

by Steve Adams

  • Paperback
  • 172 pages
  • Publisher: SPCK Publishing
  • 12.7 x 19.4 x 1.8 cm

£10.24

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Want to know more of how your mind works?

This clear guide unpicks the centre brain's impact

You'll find new ways to grow as a thoughtful, sharper person

Why do we do what we do? Discover how to use the infinite complexities of the brain to make your message clear, compelling, and connecting with listeners.
Anna Hockley

Anna Hockley

Eden Christian Books Specialist

Free delivery on orders over £10

When you face a red light, what can you say to turn it green?

On stage needing to hook the audience?

Convincing a friend over coffee?

Sweating it in a job interview?

The results of what you say aren't coincidence. Whether you persuade, or not, is down to whether you use the right prompts.

The Centre Brain - the body's action centre - responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. Effective communication isn't a lottery. The Centre Brain explains why your communication works, or doesn't. Why you prompt action, or don't.

The result of a 20-year quest to discover what prompts action, The Centre Brain offers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will show how you can make your message unmissable using the Centre Brain 5 prompts to action.

The Centre Brain and Centre Brain
Centre BrainThe Centre Brain

  • Author

    Steve Adams

  • Book Format

    Paperback

  • Publisher

    SPCK Publishing

  • Published

    July 2017

  • Weight

    159g

  • Page Count

    172

  • Dimensions

    12.7 x 19.4 x 1.8 cm

  • ISBN

    9780281077908

  • ISBN-10

    0281077908

  • Eden Code

    4516660

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